As active WordPress.com users for many months now, we here at AudioAcrobat were pleased to see a brand-new feature roll out in the realm of auto-sharing new posts to Facebook Fan Pages. That’s right folks, now this process can be automated from within your WordPress.com admin dashboard.
In today’s posting, we will take our readers through the process of automating the addition of new WordPress posts on a Facebook Fan Page, along with some of the pro’s and con’s that come along with this helpful new feature.
WordPress Dashboard
Once logged into your WordPress admin dashboard, our readers can get started by going to Settings >> Sharing >> Publicize and looking for the Facebook icon as pictured below.
Next step? You guessed it — click the green “Connect to Facebook” link. Here, our readers will be prompted to authorize their connection with Facebook. Don’t be shy, authorize!
After authorization has completed, our readers will be asked whether they would like to publicize to their Facebook profile or any pages they may be managing.
Make sure to select the page you wish to enable by clicking to place a dot to the left of the desired page and confirm by clicking the “Save these settings” button at the bottom of the pop-up.
Once saved, our readers should be redirected to Dashboard >> Settings >> Sharing, where the Facebook icon will state “Connected“, with “Disconnect from Facebook” and “Set options” links.
If one wishes to either disconnect or choose a different page/profile to auto-post to, this is where he/she would need to come back to in the future to administer.
The good vs. the bad
While this new ability to auto-post to Facebook Fan Page walls is both a time-saver and a major feature request (finally) being fulfilled, it has yet to be, in our perspective, perfected.
Don’t get us wrong, it does exactly what it claims to do, and will most definitely make good on the understanding that new posts will be published to your Facebook wall at the same moment your post goes live on WordPress; but where the feature is lacking is, well, in its features.
Most importantly, it is important to remember that links published to Facebook which have an optimized image associated with them will get way more interaction than those with unrelated images, or even worse, no image at all. Which brings us to our major beef with this application:
If you have an image inserted at the top of your post, don’t expect that image to display on your wall alongside the link/preview. Heck, you’ll be lucky to even have an image display at all.
For our social media strategy, we’ll be leaving this feature deactivated and making sure our meta images appear the way we want them to on Facebook.
Perhaps in the future there will be a preview and ability to confirm which image we want posted — at the time of publishing our article; but for now we relent, and leave you with a bit of shameless self-promotion…
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