Video: Optimizing for Web Upload

Based on the above image alone, do you feel more intimidated, comfortable or intrigued?

We’re imagining that most of our readers would answer somewhere between intimidated and intrigued, but perhaps a brief poll will truly answer the question:

[polldaddy poll=4952611]

While this might be more of a fun activity than anything, the point we’re hoping to make here is that no matter your level of experience with video production, editing or publishing, we’ve got a couple of tips that can make getting your video online even easier, using AudioAcrobat!

Do you … VES?

If our readers are unfamiliar with the above acronym, it’s OK … we just made it up.  It does, however, stand for Video Editing Software, a highly searched for term on the web and the AudioAcrobat WordPress blog alike.

Video Editing Software is not just for trimming out unwanted parts of video recordings.  Many professional video editing products feature rich audio and video sample libraries, HD compatibility, effects, transitions and many other useful tools used to enrich our readers’ video content.

When outputting (aka rendering) video from our readers’ favorite software, it is important to have in mind several key pieces of information, such as:

• Where will the video be published?  (Email, Website/Blog, Podcast)
• Is the published location restricted by a specific size?  (Sidebar, Header, Footer)
• Will the video be for public display?  Part of a pay-to-access product?

We have several favorites, btw, if our readers are looking for recommendations … all of which can be located HERE.

To convert, or not to convert.  That is the question.

Taking the above three points into consideration should help determine the resolution, size and type of file best suited for uploading to our readers’ AudioAcrobat accounts.

When uploading to AudioAcrobat, our readers will be able to select from the following options, specific to each individual upload:

• Maximum video width (180 – 640 pixels)
• Aspect ratio (4:3 fullscreen, 16:9 widescreen
• Frames per second (15, 24, 30)

If our readers have a video with a much higher resolution than 640 pixels wide, we would recommend rendering/converting to a smaller resolution.

Some recommended standards  would be 180, 240, 320. 480 or 640 pixels wide, maintaining an aspect ratio of either 4:3 (fullscreen) or 16:9 (widescreen).

If the aspect ratio is neither 4:3 or 16:9, this too would merit creating a new file with a standard aspect ratio prior to uploading.

The upload process…

It is highly recommended that our readers follow the simple practice of rendering, uploading and publishing video at the same resolution.

For example, if our readers plan on publishing a video at 640 pixels wide on their site/blog, we would recommend rendering the video at 640 pixels wide and choosing “640” from the “Maximum video width” drop-down when uploading.  This will ensure that the video is fully optimized for the web at this resolution.

For a more in-depth guide to uploading video to AudioAcrobat, please look HERE.

What is our favorite file type?