Ah, good ol’ Independence Day. Nothing excites me more this time of year than promise of BBQ, cold beverages and BOOMING fireworks! While the county I live in prohibits use of fireworks by civilians, there is always a great display to take in here as part of the mountainous Reno/Sparks skyline, which I will be viewing from the top of a nearby hill, as to avoid the crowds and stay within walking distance of my home.
However, being the entrepreneur I am, my mind is already whirring with ideas on how to further business endeavors while at the same time celebrating the independence of my country (by blowing up a small piece of it).
Here are 5 of the best ideas I’ve had on how to put this national holiday to use for BOOMing business:
3 Ways Companies Can Establish Authority On Twitter
In terms of customer reviews and companies who subscribe to the philosophy of “fake it until you make it”, there is a huge potential for consumers to fall prey to fake reviews and made up testimonials.
How does someone like you or I make sure that the reviews we’re reading are for real? Well, after I’ve began my initial investigation of reading testimonials on a company’s site, or on Yelp, Amazon, etc., I make sure to look at sites and networks that focus on giving real users a platform to be heard.
By using strict methods of verifying whether or not an actual human being is behind the avatar, I’ve found that social sites like Twitter, Facebook, Google+ and LinkedIn make excellent resources for real-time feedback on companies I’m considering doing business with.
As a blogger and social media manager for one or more companies myself, I’ve picked up a trick or two along the way that helps place authentic feedback and testimonials at the top of web and social network search engines, most recently adopting a custom search query on Twitter that has proven invaluable.
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